OnยทOffline Distribution. ์œ„์ฆˆ๊ทธ๋ฃน์€ ์ตœ๊ณ ์˜ ์œ ํ†ต์กฐ์ง์„ ํ†ตํ•ด ๋‹ค์–‘ํ•œ ๋งค์ฒด ๋ฐ ์ฑ„๋„๊ณผ์˜ ์ „๋žต์ ์ธ ์ œํœด์™€ ์šด์˜์ด ๊ฐ€๋Šฅ ํ•ฉ๋‹ˆ๋‹ค. ์ƒํ’ˆ๊ธฐํš ๋ฐ ๊ตฌ์„ฑ, CIยทBI ์ œ์ž‘, ์ œํ’ˆ ์ดฌ์˜, ์ƒ์„ธํŽ˜์ด์ง€ ๋ฐ ํŒจํ‚ค์ง€ ๋””์ž์ธ์— ์ด๋ฅด๋Š” ๊ณ ๊ฐ๊ณผ ์ œํ’ˆ์˜ ์„ฑ๊ณต์ ์ธ ๋Ÿฐ์นญ, ํ™๋ณด, ํŒ๋งค, ๋ฌผ๋ฅ˜์— ๋Œ€ํ•œ ์ข…ํ•ฉ ์œ ํ†ต ๋Œ€ํ–‰ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค.

์œ„์ฆˆ๊ทธ๋ฃน์€ ์ตœ๊ณ ์˜ ์œ ํ†ต์กฐ์ง์„ ํ†ตํ•ด ๋‹ค์–‘ํ•œ ๋งค์ฒด ๋ฐ ์ฑ„๋„๊ณผ์˜ ์ „๋žต์ ์ธ ์ œํœด์™€ ์šด์˜์ด ๊ฐ€๋Šฅ ํ•ฉ๋‹ˆ๋‹ค.
์ƒํ’ˆ๊ธฐํš ๋ฐ ๊ตฌ์„ฑ, CIยทBI ์ œ์ž‘, ์ œํ’ˆ ์ดฌ์˜, ์ƒ์„ธํŽ˜์ด์ง€ ๋ฐ ํŒจํ‚ค์ง€ ๋””์ž์ธ์— ์ด๋ฅด๋Š” ๊ณ ๊ฐ๊ณผ ์ œํ’ˆ์˜ ์„ฑ๊ณต์ ์ธ ๋Ÿฐ์นญ, ํ™๋ณด, ํŒ๋งค,
๋ฌผ๋ฅ˜์— ๋Œ€ํ•œ ์ข…ํ•ฉ ์œ ํ†ต ๋Œ€ํ–‰ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค.

OnยทOffline Distribution
STEP 1 : Analysis
์‹œ์žฅ ๋ฐ ์ƒํ’ˆ๋ถ„์„
STEP 2 : Sellect, Naming, Setting
์ƒํ’ˆ์„ ์ •, ํ’ˆ๋ช…, ๊ตฌ์„ฑ
STEP 3 : Strategy
๋ธŒ๋žœ๋”ฉ ์ „๋žต์ˆ˜๋ฆฝ
STEP 4 : Creative Design
CI, BI, ์ดฌ์˜, ์›นํŽ˜์ด์ง€ ์›น์‚ฌ์ดํŠธ, ํŒจํ‚ค์ง€ ์ œ์ž‘
STEP 5 : Online Media Channel
ํ™ˆ์‡ผํ•‘, ์‡ผํ•‘๋ชฐ, ์˜คํ”ˆ๋งˆ์ผ“, ์ „๋žต์  ์ œํœด
STEP 6 : Online Marketing
๊ด‘๊ณ ๊ธฐํš ๋ฐ ์ง‘ํ–‰
STEP 7 : Total Distribution Service
๋ธŒ๋žœ๋“œ ๋ฐ ์ƒํ’ˆ์˜ ์„ฑ๊ณต์ ์ธ ๋ก ์นญ

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